Selection Process

Now that you’ve done your research and are ready to take the plunge, it’s time to get serious about becoming a senior care franchisee. Buying a senior home care franchise is a complex investment, so there are several criteria you must meet in order to become an At Home Eldercare franchisee.

Franchise candidate criteria

At Home Eldercare looks for home care franchisee candidates who espouse their core values of integrity, family, reliability, hunger for growth, and positive energy. In addition, franchisee candidates should have a commitment to their employees and their community. Prior medical or senior care experience is not a requirement, although it can be an advantage.

You might be a great fit with At Home Eldercare if you:

  • Are looking for a full-time, “hands-on” business opportunity.

  • Have a proven track record in business leadership.

  • Have successfully managed your personal finances.

  • Are a results-oriented self-starter interested in starting and growing a business.

  • Are prepared to have no other active business venture.

In addition, we look for candidates with:

  • A heartfelt desire to work with seniors

  • Compassion

  • Experience in marketing

  • Ease in working with seniors

  • Communication and relationship-building skills

  • Ability to motivate self and others

  • A competitive nature

  • The financial capacity for investment

As detailed in the Franchise Disclosure Document, absentee ownership is not allowed; all franchisees must be owner-operators. The length of the initial franchise term is 10 years, and it can be renewed for an additional 10 years if the franchise is in good standing.

Franchisee Financial Requirements

Individuals typically need a minimum of $100,000 in liquid assets.   For a more detailed breakdown of the required investment, please call: 844-358-4311 or e-mail:

At Home Eldercare offers a 15% discount on the franchise fee for qualifying veterans.

So how it works...

We are going to get to know you, and you are going to get to know us!  The way we get to know you is through questionnaires, behavioral profiles, credit scores, and if you do what you say, when you said you would do it. 

Once you have submitted the Qualification Questionnaire and we have reviewed it, we will ask you to sign a Non-Disclosure agreement, as well as a release allowing us to pull your financial history ( what we look for is 100 percent in net worth and FICO credit scores of 700 to 725 or better) , and a criminal background check (no felony convictions, or other biggies!)

You will then want to request a copy of our FDD (the Franchise Disclosure Document).  Be sure to immediately send back the last page to us signed, since it is a receipt acknowledging you received the FDD. 

All of this will be taken into account in the consideration of offering you a franchise.

 Once the above is completed, you will be invited in for a Discovery Day.  This can be accomplished in person, or if you prefer, it can be accomplished via video conference.  This is typically a day long process, where we interview one another and determine if we are a good fit for one another.  Just like in senior care, the trick is finding the right caregiver for the right client!  And, since we grant franchises in 10 year blocks, we're going to know one another for years to come. During Discovery Day, we will the opportunity to explore some of the questions listed below:

  • Describe a situation in which you were able to use persuasion to successfully convince someone to see things your way.

  • Tell me about a time when you had to use your presentation skills to influence someone's opinion.

  • What is your typical way of dealing with conflict? Give me an example.

  • Tell me about a time you were able to successfully deal with another person even when that individual may not have personally liked you (or vice versa).

  • Give me an example of a time when something you tried to accomplish failed.

  • Give me an example of when you showed initiative and took the lead.

  • Give me an example of a time when you motivated others.

  • Describe a time when you anticipated potential problems and developed preventive measures.

  • Please tell me about a time you had to fire a friend.

  • Describe a time when you set your sights too high (or too low).


7 days prior to you sending in your franchise fee, you will need to request the sales agreement. 

At Home Eldercare is dedicated to cultivating a favorable environment that promotes success among its franchisees. If you fit the above criteria, you could be the next At Home Eldercare franchisee.

For More Information 



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